Recommended by Dr Dee, optometrist, 20+ years experience
Many moisturisers feel heavy on the skin because they rely on thick creams and silicones. Rose Water Hydrating Milk from 100% Pure takes a different approach, with a light, fluid texture that absorbs without a heavy feel.
Aloe leaf juice and rose hydrosol form the base, with sodium hyaluronate (hyaluronic acid), squalane and sunflower seed oil to help skin hold on to moisture. Beta glucan and sodium PCA round out the hydrating blend. Use it morning and evening, on its own or under makeup, after cleansing with the Rose Water Gel Cleanser.
Who It Is For
Suited to anyone in Australia who prefers a lightweight, fluid moisturiser over a rich cream.
Eyehouse Tip: Press the milk into the cheeks, forehead and jaw, then take what is left on your fingertips out towards the temples. Leave the eyelids out. The skin there is very thin, so it is better cared for with a product made for the eye area.
For external use only. Avoid contact with the eyes. If contact occurs, rinse with clean water. Contains natural rose oil. Patch test before first use.
100% Pure Rose Water Hydrating Milk, your questions answered
Q1. How is a hydrating milk different from a cream?
A milk is a lighter, more fluid texture than a cream. It absorbs without a heavy feel and sits comfortably under sunscreen or makeup.
Q2. What is in it?
Aloe leaf juice and rose hydrosol form the base, with squalane, sunflower seed oil, sodium hyaluronate (hyaluronic acid), sodium PCA and beta glucan to help skin hold on to moisture.
Q3. Can I use it near my eyes?
Apply it to the cheeks, forehead and jaw, and leave the eyelids out. Use a product made for the eye area there. If it gets into your eyes, rinse with clean water.
Q4. Does it contain preservatives or fragrance allergens?
It contains benzyl alcohol, dehydroacetic acid and sodium dehydroacetate as preservatives, and rose oil with naturally occurring citronellol, eugenol and geraniol. It has no synthetic fragrance. Patch test on the inner arm before first use.
Q5. Is it enough on its own for very dry skin?
For very dry skin, especially in cold or dry weather, you may want a richer moisturiser or a few drops of face oil on top.
Q6. Is it cruelty free?
100% Pure states that its products are vegan, cruelty free and not tested on animals.
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